Sure We're On Facebook. Doesn't Mean We Like It.

     Social networking site Facebook will reach a major milestone this week - 500 million users, but the site's growing popularity doesn't necessarily mean everyone likes it.

     The American Customer Satisfaction Survery included Facebook in its most recent poll, and found that the site isn't all that popular.  The site scored a 64 out of 100 which placed it in the bottom 5% of all private sector companies.  Down at the bottom 5%, Facebook rubbed shoulders with the IRS, cable companies, and airlines.  At least it was above MySpace, right?  Other sites included in the survey were Wikipedia and YouTube.  Wikipedia led the sites with a score of 77, while YouTube scored a 73.

     "When you think about Facebook three years ago versus now, it has a much more diverse audience than it did before. In my family, my 12-year-old son is on it, as is my 75-year-old mother – that’s three generations on Facebook with varying levels of tech savvyness,” said Larry Freed, president and CEO of ForeSee Results. “Facebook has to learn how to deal with consumers across a broad range as they make changes.”

     I guess the moral of the story is even if you have a lot of friends, it doesn't mean people actually like you.  Eat that douchebag with 1,274 friends.


Jims said...

Touché. In spite of having over 1,000 friends on Facebook, I still feel so utterly alone.

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